UPDATE: adidas has unveiled official images of the pair and it’s already available, priced at $140 USD at select retailers.
Bad Bunny and adidas continue their collaborative journey with the upcoming release of the adidas Gazelle Indoor “San Juan,” a vibrant tribute to the Puerto Rican rapper’s roots. As one of the most influential artists in the world, Bad Bunny’s impact on fashion and sneaker culture is undeniable, and this latest offering showcases his deep connection to his beloved hometown.
The adidas Gazelle Indoor, a lifestyle classic, is reimagined in a striking oceanic blue colorway that evokes the warm, inviting waters surrounding the island of Puerto Rico. The two-tone execution of the shoe is achieved through the clever use of contrasting textures, with a suede toe cap and base layer adding depth and dimension to the overall design.
A creamy gray hue adorns the lace collars, providing a subtle yet effective contrast to the dominant blue hue. The iconic gum soles, a staple of the Gazelle silhouette, sit beneath the upper for style and durability. Clean white leather stripes and inner lining complete the look, creating a harmonious balance between the various elements.
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adidas has consistently demonstrated its commitment to innovative marketing strategies around Bad Bunny releases, from setting up themed cafes to creating unique experiences like the Hudson Valley ranch. As anticipation builds for the “San Juan” Gazelle Indoor, fans are eagerly awaiting news of additional promotional events and activations.
The Bad Bunny x adidas Gazelle Indoor “San Juan” is set to drop in June. While details remain under wraps, it’s safe to assume adidas has something special planned for the “San Juan” launch.
