Jordan Brand‘s latest offering, the Air Jordan 5 El Grito, pays homage to Mexico’s rich cultural tapestry while pushing the boundaries of sneaker design. This striking sneaker seamlessly blends traditional Mexican elements with the iconic silhouette of the Air Jordan 5, creating a unique tribute to the country’s independence and vibrant heritage.
At first glance, the El Grito’s pristine white leather upper catches the eye, but a closer look reveals intricate embossed details inspired by Mexican craftsmanship. The tongue, toe and heel feature patterns reminiscent of Talavera pottery, showcasing the attention to detail that sets this release apart.
Contrasting the clean white base, bold red and green accents make a statement on the laces and midsole teeth, echoing the colors of the Mexican flag. The interior of the shoe is adorned with a geometric burgundy pattern, adding depth and sophistication to the overall design.
Perhaps the most striking feature is the custom dubrae engraved with “viva,” a powerful nod to the shoe’s namesake – El Grito de Independencia. This historic cry for independence is honored with this subtle yet powerful detail.
Initially launched in Mexico, including the newly opened Jordan World of Flight store in Mexico City, the sneaker is now available globally, allowing fans around the world to appreciate its cultural significance.